In August 2017, in collaboration with Coca Cola, we introduced the first and largest robotic 3D LED billboard in the world. The display creates a 3-D video experience that is unlike anything else in Times Square, or indeed the world. Each LED module moves independently creating multiple display surfaces for a truly unique 3 dimensional display. This one-of-a-kind display showcases the synergy between the dynamic content and the moving panels. The robotic technology we’ve developed (patented) will be a game changer for designers and creative teams as it provides enormous new possibilities for user engagement.
